• Who is Root Beauty?
Root Beauty is a homegrown natural, organic skin care business born out of a desire to help my fellow human beings live a less toxic existence. Founded in the busy urban streets of Los Angeles, we are a company that seeks to help you find a more simple, natural, organic way to care for your skin.
• Why did I start Root Beauty?
To quote the famous philosopher Plato “Necessity, who is the mother of invention.” I started to read the labels on the “natural” skin care products that I was applying to my face and body and realized that I could not read over half the chemicals on the back of the bottles. For years I have been eating organic and been extremely particular about what I ingest but I was not caring for my largest organ – my skin. I was applying toxic chemicals without a second thought. I began researching the healing power of essential oils and benefits of natural oils that have been used for centuries by women around the world. For years I created products for myself and friends and family but never thought about selling them, I just wanted toxic chemical free skin care for myself.
• Where we are located?
We are based in Los Angeles, CA
• How long have we been in business?
We recently launched our on-line store, but we have been making natural skin care products for years.